Infopack: SMB 2024

How Small Businesses Are Approaching Economic Challenges and Leveraging Technology

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About This Report
This deck provides an in-depth analysis of the small and medium-sized business market, including challenges facing the sector, trends in marketing and tech strategies, and the impacts of AI and social media.

This deck provides an in-depth analysis of the small and medium-sized business (SMB) market, including challenges facing the sector, trends in marketing and technology strategies, and the impacts of AI and social media.

This infopack provides a collection of the most relevant information to help you understand:

  • The obstacles and difficulties facing the SMB market.
  • Marketing trends and strategies for the sector.
  • The impact of social media and technology adoption in the industry.

authors

Amy Rotondo, Tracy Tang

Contributors

Nikolai Dineros
Penelope Lin
Director, Data Visualization
Wendy Malloy
Director, Reports Editor
Grace Anne Marie Patricio
Jennifer Pearson
VP, Research
Emman Velasco
Chart Editor
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