Executive Summary

The healthcare industry is in the midst of a digital health revolution where innovative solutions are being used to improve health, increase access to care, and lower costs. Mobile health (mHealth) apps that can help manage diseases and track key data in between physician visits are rising in popularity. Still, app developers will need to enhance their products’ value in order for consumers and healthcare partners to fully invest.

3 KEY QUESTIONS THIS REPORT WILL ANSWER

1. How big is the market for condition-specific mHealth apps and what’s driving growth?
2. Should US healthcare payers and providers consider investing in mHealth apps for their members and patients?
3. How are consumers using mobile apps to manage their health, and what can developers do to increase the value of their products to partners and end users?

WHAT’S IN THIS REPORT? We look at the market for condition-specific mHealth apps and examine what trends have been driving recent growth. We also analyze these tools’ potential to improve health, increase access to care, and reduce costs.

KEY STAT: Smartphones have become a go-to device for health management during the pandemic, particularly for disease-stricken patients. Fifty-nine percent of chronic health patients who own a smartphone said they use it regularly to manage their health and wellness—the highest percentage among multipurpose devices.