Key stat: The majority (70%) of US adults do not trust health information coming from President Donald Trump, according to June 2025 data from Ipsos and Axios.

Beyond the chart:

• Over half (55%) of US adults somewhat or strongly agree that public health officials lied to them about COVID-19 preventative measures, according to that same data.
• Some 42% of US consumers ages 25 to 34 don’t always trust healthcare providers to make the right decision, the highest distrust level across all generations, according to December 2024 data from Monigle.

Use this chart: For health marketers, low trust in government leaders signals a need to shift strategy. Prioritize credible messengers, like doctors, patient advocates, or trusted creators, over official voices. Authentic, expert-backed messaging will resonate more with skeptical audiences.

Related EMARKETER reports:

• Consumer Distrust in Healthcare 2025 (EMARKETER subscription required)
• Black, Hispanic, and Asian Consumers’ Healthcare Attitudes and Behaviors(EMARKETER subscription required)

Methodology: Data is from June 2025 Ipsos and Axios report titled "American Health Index Wave 9." A nationally representative probability sample of 1,104 US adults ages 18+ were surveyed online during June 13-16, 2025. Margin of error for the total Wave 9 sample is +/-3.3 percentage points at the 95% confidence level.