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Netflix partners with Amazon Ads to sell global CTV inventory

Article by Jeremy Goldman  |  Sep 10, 2025
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Netflix partners with Amazon Ads to sell global CTV inventory
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Digital Video
Digital Ad Spending
Video-on-Demand (VOD)
Worldwide

The news: Netflix and Amazon Ads have struck a global deal to make Netflix’s ad inventory available through Amazon’s demand-side platform (DSP), per Ad Age.

  • The agreement, set to launch in Q4 2025, will span 12 markets including the US, UK, France, and Spain, among others.

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