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About
Executive Summary
Uncertainty in the market is forcing PayPal back to basics. Thanks to PayPal’s wide scope and market power, its new growth strategy has the potential to reshape market dynamics, making it crucial for payment players and merchants alike to follow its trajectory.
3 KEY QUESTIONS THIS REPORT WILL ANSWER
- What is PayPal’s disruptive potential across its three core growth segments: checkout, digital wallets, and Braintree?
- Which vulnerabilities does PayPal face—despite its power in the market?
- How is the digital landscape being transformed by PayPal, and how does this affect merchants, networks, banks, and other payment providers?
WHAT’S IN THIS REPORT? This report will dive into PayPal’s three-pronged growth strategy, explore its opportunities and risks, and highlight the impact it will have on merchants and key payments players.
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KEY STAT: PayPal’s worldwide transaction value will hit nearly $1.865 trillion in 2025. This corresponds to approximately 5.5% of worldwide retail sales that year, highlighting the massive market power the company holds.
authors
Grace Broadbent
Contributors
- Daniel Decea
- Researcher, Financial Services
- Eleni Digalaki
- Principal Analyst
- David Morris
- Principal Analyst
- Jaime Toplin
- Senior Analyst
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