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About
The First 100 Days of Trump
What's Changed Across Advertising, Retail, Tech, Health, and Financial Services—and What's Next
The first 100 days of President Donald Trump’s second term have triggered major shifts across advertising, tech, retail, and healthcare. This report unpacks how tariffs, regulatory changes, and ensuing economic uncertainty are reshaping business strategy in 2025.
Key Question: How are President Trump’s early 2025 policies—particularly tariffs and regulatory shifts—reshaping business strategy across advertising, retail, technology, healthcare, and financial services?
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Key Stat: Depending on their severity, tariffs could wipe out as much as $28 billion from the US advertising ecosystem this year alone, per our forecasts.
authors
Jeremy Goldman, Grace Broadbent, Grace Harmon, Rajiv Leventhal, Gadjo Sevilla, Zak Stambor
Contributors
- Madan Kumar
- Copy Editor
- Penelope Lin
- Director, Data Visualization
- Emman Velasco
- Chart Editor
- Julia Woolever
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Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry
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