Time Spent With Connected Devices 2024

Mobile Still Leads, but CTV Is Catching Up​

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About This Report
The average US adult will spend more than 8 hours per day on digital media this year, with about half of that time spent on mobile devices and more than a quarter on CTV.​

The average US adult will spend more than 8 hours per day on digital media this year, with about half of that time spent on mobile devices and more than a quarter on CTV.​

This deck will:​

  • Present key trends in time spent on connected devices.​
  • Look at how people consume media on different devices and how that's changing.​
  • Examine how that could affect media and advertising strategy.​

authors

Yoram Wurmser

Contributors

Jacob Bourne
Analyst
Chris Keating
Director, Research
Penelope Lin
Director, Data Visualization
Emma Noyes
Graphic Designer, Data Visualization
Oscar Orozco
Senior Director, Forecasting
Sakina Thanawala
Copy Editor
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