Top 15 US Ecommerce Companies Forecast

Smaller Players Shake Up the Rankings

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About This Report
Smaller retailers are gaining share and reshaping the ecommerce landscape, but will they be able compete with giants like Amazon?
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Executive Summary

Amazon, Walmart, Apple, and eBay will remain the largest US ecommerce companies in terms of sales. But several retailers will find themselves in new positions within the top 15, including Target, The Home Depot, Costco Wholesale, Carvana, Best Buy, Lowe’s, and Wayfair.

Key Question: Which US companies will see the most ecommerce growth over the next two years?

KEY STAT: Troubled online car dealer Carvana’s sales will grow 22.7% in 2024, faster than any other top 15 retail ecommerce company in the US. But its ongoing struggles put it in a vulnerable position.

authors

Blake Droesch

Contributors

Suzy Davidkhanian
Principal Analyst, Retail & Ecommerce
Brian Lau
Forecasting Analyst
Andrew Lipsman
Principal Analyst, Retail & Ecommerce
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