Events & Resources
Topics
See All Topics →Latest Articles
Explore our Research →Shoppers hate paying for return shipping more than any other part of the process
Doctors expect longer visits as parents seek clarity about pediatric vaccine guidelines
Lowe’s reaches out to Gen Alpha with new rewards program for kids
Meta faces critical questions as AI spending and regulatory scrutiny intensify
J&J launches direct-to-consumer prescription drug site with lower cash prices
The health and fitness industry’s future is subscription-first, not hardware-led
Scam exposure on social platforms threatens brands
Email is consumers’ top marketing channel, but inbox fatigue threatens ROI
How payment providers should react to OpenAI’s Instant Checkout walkback
Capital One joins finance industry layoff trend, sheds 1,100 Discover workers
About
X Ad Revenue Forecast 2025
Ad Spend on the Platform Will Grow for the First Time Post Musk Acquisition
X’s ad business is recovering, but it’s too soon to call it a rebound. Even as brands return and new advertisers start spending, X’s ad revenues will still be smaller in 2025 than they were prior to Elon Musk’s acquisition.
Key Question: What’s driving the growth in X’s ad business and how should advertisers respond?
%20scale(0.100000,-0.100000)%22%0A%20%20fill=%22%23000000%22%20stroke=%22none%22%3E%0A%20%20%3C/g%3E%0A%3C/svg%3E%0A)
Key Stat: X’s worldwide ad revenues will rise by 16.5% YoY in 2025, two years after plummeting by 51.7%, per our latest forecast.
This report can help you: develop media strategy and allocate budget for campaigns (brands and agencies)
authors
Jasmine Enberg
Contributors
- Rahul Chadha
- Director, Report Editing
- Vladimir de Leon
- Chart Editor
- Zach Goldner
- Senior Forecasting Analyst
- Penelope Lin
- Director, Data Visualization
- Minda Smiley
- Paul Verna
- VP, Content
- Ali Young
- Senior Copy Editor and Manager of Content Operations
Access All Charts and Data
Gain access to reliable data presented in clear and intelligible displays for quick understanding and decision making on the most important topics related to your industry
Contact Us →
Worldwide HQ
One Liberty Plaza9th FloorNew York, NY 100061-800-405-0844
Sales Inquiries
1-800-405-0844sales@emarketer.com