US Ecommerce Sales Benchmarks: Q2 2025​

Forecasts and Insights for Ecommerce Sales​

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About This Report
This is the Q2 2025 installment of our "Retail and Ecommerce Sales Benchmarks” series, which helps retailers and brands gauge their sales mix against the market.​

Welcome to our latest “Retail and Ecommerce Sales Benchmarks.” This series provides retailers with critical data to help them benchmark their sales against the market. In this deck—one of seven in the series—we cover our latest forecasts for ecommerce sales. ​

This deck covers:​

  • Our ecommerce sales forecasts as of Q2 2025, including breakdowns by device, fulfillment method, channel, category, and company.​

This deck can help you:​

  • Develop commerce strategy (brands and retailers)​
  • Benchmark commerce performance (brands and retailers)​
  • Develop go-to-market strategy (vendors)

authors

Blake Droesch

Contributors

Suzy Davidkhanian
VP, Content
Donte Gibson
Senior Charts Editor
Cindy Liu
Senior Forecasting Analyst
Wendy Malloy
Director, Reports Editor
Emma Noyes
Graphic Designer, Data Visualization
Sakina Thanawala
Copy Editor
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