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Explore our Research →Shoppers hate paying for return shipping more than any other part of the process
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Mar 6, 2026
Doctors expect longer visits as parents seek clarity about pediatric vaccine guidelines
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Mar 6, 2026
Lowe’s reaches out to Gen Alpha with new rewards program for kids
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Mar 6, 2026
Meta faces critical questions as AI spending and regulatory scrutiny intensify
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Mar 6, 2026
J&J launches direct-to-consumer prescription drug site with lower cash prices
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Mar 6, 2026
The health and fitness industry’s future is subscription-first, not hardware-led
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Mar 6, 2026
Scam exposure on social platforms threatens brands
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Mar 6, 2026
Email is consumers’ top marketing channel, but inbox fatigue threatens ROI
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Mar 6, 2026
For SMBs, the killer app for LLMs is speed
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Mar 5, 2026
Discovery, agentic assistance, and retail media: What matters most to early ChatGPT advertisers
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Mar 5, 2026
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Learn More →US Forecast Trends to Watch in 2025
5 Under-the-Radar Metrics Making Waves
Top Trends to Watch in 2025
Need-to-Know Trends Across 12 Industries and 6 Regions
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Table of Contents
Livestreaming ecommerce is catching on
Smart wearables will hit a major milestone
The digital pay TV surge is petering out, and households with no pay TV will now be the majority
DoorDash and Uber Eats are cashing in with groceries
Netflix’s pivot to ads is working like gangbusters
Media Gallery
About This Report
This report presents five of the most intriguing and/or under-the-radar forecasts for 2025 that clients should be aware of, as compiled by our forecasting team.
Table of Contents
Livestreaming ecommerce is catching on
Smart wearables will hit a major milestone
The digital pay TV surge is petering out, and households with no pay TV will now be the majority
DoorDash and Uber Eats are cashing in with groceries
Netflix’s pivot to ads is working like gangbusters
Media Gallery
This report features five under-the-radar US forecasts for 2025 that are worth knowing about, either because of surprisingly strong growth, an eye-opening threshold being reached, or an unexpected shift in dynamics. Read on for intriguing predictions across advertising, media, ecommerce, and tech that you may have missed.
authors
Ethan Cramer-Flood
Contributors
- Franco Bernasconi
- Oscar Bruce Jr.
- Director, Forecasting
- Vivian Dong
- Forecasting Analyst
- Penelope Lin
- Director, Data Visualization
- Oscar Orozco
- Senior Director, Forecasting
- Naomi Rebuelta
- Copy Editor
- Shelleen Shum
- VP, Forecasting
- Matt Torpey
- Senior Chart Editor
- Julia Woolever
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